Live Case – Project

Go-To-Market Strategy

A Collaboration Between

Project Synopsis

Visualyser is brand-new product that significantly automates the manual, subjective, and often ambiguous decision making in government contracting. We are the first product of its kind – a SaaS based software leveraging ML and AI algorithms. We would like a go-to-market strategy as we finish the development by end of November 2020.

Project Topics

Corporate Social Responsibility

Company Information

CompanyVisualyser Inc.
HQN/A
RevenueN/A
EmployeesN/A
StageN/A
Hiring PotentialN/A
Website

Company Overview

N/A

Experiential Learning Program Details

SchoolWashington University of Virginia
Engagement FormatLive Case - Think "Hackathon" or Case Competition with a whole class of students! This learning format allows educators to deliver experiential learning to students at scale. Students are often split into groups to work on a live case (or a series of cases) from a real host company that directly relates to key learning objectives.
CourseBusiness 700 Capstone Project
Level
  • All Graduate
Students Enrolled30-40
Meeting Day & TimeTuesday @ 3:30 PM ET
Student Time Commitment1-3 Hours Per Week
Company Time Commitment2 Hours
Duration13 Weeks

Program Timeline

Touchpoints & Assignments Due Date Type
Kickoff Webinar 3:30 PM - 6 PM EST

Kickoff Webinar 3:30 PM - 6 PM EST

Students meet the company to learn more about the business and the projects
January 26th, 2021 Event na
Project Kickoff Evaluation Due

Project Kickoff Evaluation Due

February 1st, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm:  FINANCE Team (1.1) 4:30pm – 5:30pm: ORGANIZATION Teams (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
February 2nd, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:30pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
February 9th, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: FINANCE Team (1.1) 4:30pm – 5:30pm: ORGANIZATION Teams (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
February 16th, 2021 Event na
Temperature Check Survey

Temperature Check Survey

February 16th, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:30pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
February 23rd, 2021 Event na
MID-SEMESTER PRESENTATION/DELIVERABLES to GOODTEMPS

MID-SEMESTER PRESENTATION/DELIVERABLES to GOODTEMPS

3:30pm – 4:30pm: FINANCE Team (1.1) 4:30pm – 5:30pm: ORGANIZATION Teams (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
March 2nd, 2021 Event na
UPLOAD MID-POINT PRESENTATION UPLOAD MID-POINT PRESENTATION
Team 1.1, 2.1, 2.2 must upload presentation 
March 2nd, 2021 Submission Required submission-required
UPLOAD MID-POINT WRITTEN DELIVERABLE UPLOAD MID-POINT WRITTEN DELIVERABLE
Team 1.1, 2.1, 2.2 must upload written deliverable
March 2nd, 2021 Submission Required submission-required
MID-SEMESTER PRESENTATIONS/DELIVERABLES to GOODTEMPS (week 2)

MID-SEMESTER PRESENTATIONS/DELIVERABLES to GOODTEMPS (week 2)

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:00pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
March 9th, 2021 Event na
UPLOAD MID-POINT PRESENTATION UPLOAD MID-POINT PRESENTATION
Team 3.1, 3.2, 4.1, 4.2 must upload presentation 
March 9th, 2021 Submission Required submission-required
UPLOAD MID-POINT WRITTEN DELIVERABLE UPLOAD MID-POINT WRITTEN DELIVERABLE
Team 3.1, 3.2, 4.1, 4.2 must upload written deliverable
March 9th, 2021 Submission Required submission-required
Temperature Check Survey Due

Temperature Check Survey Due

March 10th, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: FINANCE Team (1.1) 4:30pm – 5:30pm: ORGANIZATION Teams (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
March 23rd, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:30pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
March 30th, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: FINANCE Team (1.1) 4:30pm – 5:30pm: ORGANIZATION Teams (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
April 6th, 2021 Event na
Team Check-In Webinar with GoodTemps

Team Check-In Webinar with GoodTemps

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:30pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
April 13th, 2021 Event na
FINAL PRESENTATIONS to GOODTEMPS (week 1)

FINAL PRESENTATIONS to GOODTEMPS (week 1)

3:30pm – 4:30pm: FINANCE Team 1.1 4:30pm – 5:30pm: ORGANIZATION Team (2.1 and 2.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
April 20th, 2021 Event na
UPLOAD FINAL PRESENTATION UPLOAD FINAL PRESENTATION
Team 1.1, 2.1, 2.2 must upload presentation 
April 20th, 2021 Submission Required submission-required
UPLOAD FINAL WRITTEN DELIVERABLE UPLOAD FINAL WRITTEN DELIVERABLE
Team 1.1, 2.1, 2.2 must upload written deliverable
April 20th, 2021 Submission Required submission-required
FINAL PRESENTATIONS TO GOODTEMPS (week 2)

FINAL PRESENTATIONS TO GOODTEMPS (week 2)

3:30pm – 4:30pm: MARKET SURVEY Teams (3.1 and 3.2) 4:30pm – 5:30pm: MARKETING STRATEGY Teams (4.1 and 4.2) Meeting link: https://us02web.zoom.us/j/88242261138?pwd=UnBiUEUzVXE2RVFZdkg0RWtRMnVsQT09
April 27th, 2021 Event na
UPLOAD FINAL PRESENTATION UPLOAD FINAL PRESENTATION
Team 3.1, 3.2, 4.1, 4.2 must upload presentation 
April 27th, 2021 Submission Required submission-required
UPLOAD FINAL WRITTEN DELIVERABLE UPLOAD FINAL WRITTEN DELIVERABLE
Team 3.1, 3.2, 4.1, 4.2 must upload written deliverable
April 27th, 2021 Submission Required submission-required
Post-Engagement Evaluations

Post-Engagement Evaluations

May 1st, 2021 Event na

Key Project Milestones

Project Resources

There are no resources currently available

Industry Mentors

Company Admin

Reena Bhatia

[email protected]

Academic Mentors

Instructor

John Chase

[email protected]

Instructor

Abraham Kim

[email protected]

Instructor

Mehroj Emomov 

[email protected]

Instructor

Blaine Honea 

[email protected]

Assigned Students

There are currently no students assigned.