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We use intriguing and relevant case assessments in order to better understand how you as a job c andidate can critically think. We expect this assignment to take no more than 1-4 hours to complete. If you’re interested in professional opportunities at our company, please review the case and complete the assignment that is detailed below…

STEP 1:

Review and complete the case assessment below

STEP 2:

Upload your response and showcase your skills

STEP 3:

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The Company

NameMysteria Cosmetics
TaglineMysteria is an independent premium cosmetics label focusing to create high-quality products that are natural, chemical free, and functional while promoting lip health
HQIllinois
# Employees1-5
Growth StageEstablished Startup
Websitehttps://mysteriacosmetics.com/
DescriptionMysteria Cosmetics has taken off over the past year, selling ​thousands of units​ to customers ​across the globe​. Today, the company is scaling quickly, but the whole process, including sourcing raw materials, product development, product formulation,marketing, and sales are done by the two co-founders exclusively. They’re very excited to open up their company for the first time to students so that they can gain a better understanding of their business.
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The Case Assignment

Sales and Marketing Channel Assessment, Performance Recommendations and New Strategy Development

Case Synopsis

Mysteria Cosmetics needs help analyzing their sales and marketing strategy. Through a careful analysis of their current strategy, they’re hoping you can make recommendations on how they might be able to reach more customers more effectively. They’re looking for a comprehensive plan of how they can launch a new strategy and the outcomes they can expect if successful.

Your Instructions

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Case Resources

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Relevant Topics

Growth Strategy

Marketing

Purchasing, Logistics, Supply Chain

Sales & Business Development

What are CapSource Case Assessments?

Case Assessments are challenges posed by employers to attract and qualify top hires