How Can Rock King Reduce Costly Employee Churn?

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The Company

Name	Rock King L.P.
Tagline	A Franchisee of Burger King Corporation
HQ	Illinois
# Employees	100-500
Growth Stage	Small Business
Website	https://www.bk.com/
Description	Rock King L.P. owns and operates nine (9) Midwestern Burger King locations Today the Burger King Corporation, its affiliates and its franchisees collectively operate more than 17,000 restaurants in more than 100 countries and U.S. territories, serving over 11 million guests per day and they’re still coming back for that flame-grilled flavor. The Burger King® brand is owned by Restaurant Brands International Inc. (“RBI”), which owns three of the world’s iconic quick service restaurant brands – Burger King®, Tim Hortons®, and Popeyes Louisiana Kitchen®. But we still have room to grow – and that’s where you come in. We need strong operations, bold marketing, and the best people around to make these brands great. And if we like what we see, there’s no limit to how far you could go here.
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The Case Assignment

How Can Rock King Reduce Costly Employee Churn?

Case Synopsis

Talent retention in the foodservice industry is a tough nut to crack. There are many employment options available to job candidates and the roles are similar in terms of responsibilities and compensation. For Rock King, it's rather tough to retain employees over the long-term. Naturally, there's a cost of hiring and training employees, so the longer they're able to stay, the more valuable they are to the business. Currently, 20% of employees leave within the first 6-weeks of starting at Rock King. Management knows that even a slight improvement in these numbers can lead to drastic improvements in financial performance. They're hoping to enlist your help in identifying ways the company can better attract and retain talent over the long-haul.