Optimize Ingredient Supply Chain for Chefs

Case Synopsis

HUNGRY's business model is redefining the office food standard and disrupting the $50+ billion office catering market. By working directly with top chefs, HUNGRY saves companies an average of 33 percent when compared to traditional caterers. The platform's streamlined marketplace allows customers to effortlessly order chef-prepared meals with just a few clicks. HUNGRY delivers, on average, more than 40,000 meals per month to hungry businesspeople and, for every two meals sold, donates one meal to those in need. To date, the company has donated more than 265,000 meals and counting. HUNGRY has been expanding into new markets, which means more clients and chefs in more cities around the world. A key metric they're beginning to track is the cost of every meal produced by their chefs, including the cost of ingredients, packaging, deliver, and chef time. A new priority for them is to try and help the chefs reduce the cost of ingredients so that they can improve both their margin and the margin for their chefs. Through a careful analysis of their current supply chain and chef resource planning process, HUNGRY is hoping that you as MBA Consultants will be able to provide recommendations when it comes to improving the cost of ingredients chefs need in order to produce food for their final customers.

HOST VENUE ADDRESS

  • 1560 Wilson Blvd, Arlington, VA 22209, USA

REQUIRED PREREQUISITES

  • Appreciation for Food & Beverage market
  • Understanding of B2B business model
  • Understanding of online marketplaces

Relevant Topics

Growth Strategy

Business Opportunity Research
Prospecting New Relationships
Designing & Scaling Processes

Sales & Business Development

New Business Opportunity Assessment
Market Testing
Customer Discovery/Interviewing

Learning Objectives

  • Students will become great operators.
  • Students will gain supply chain and logistics planning skills.
  • Students will understand how to analyze key cost implications (on a per-unit basis).
  • Students will learn how to innovate, become great entrepreneurs and thrive in a start-up ecosystem.

Company Overview

NameHUNGRY
TaglineHungry Marketplace is a food-tech catering company that connect customers to chefs & delivers fresh food from these chefs to the customers.
HQVirginia
RevenueUnlisted
# Employees50-100
Hiring Potential
  • Follow-on Projects
  • Formal Internship
  • Entry Level Full-Time
  • Upper Level Full-Time
Growth StageHigh-Growth Startup
Websitehttps://www.tryhungry.com
Funding StatusSeries A
Funding Size3,000,000 - 10,000,000
DescriptionHUNGRY is a food-tech start-up disrupting a highly fragmented, $21 billion, corporate catering industry by providing a data-driven digital marketplace that offers a unique supply of top chefs to corporate offices everywhere. The company utilizes machine-learning technology to reduce the pain points of traditional office catering. HUNGRY’s digital marketplace is a shared economy platform that provides office workers with access to a network of the best local chefs and allows chefs to efficiently sell their most authentic dishes directly to consumers. The variety offered by HUNGRY provides for an unparalleled experience of a one-stop catering service that provides higher quality food at a lower cost. HUNGRY’s proprietary optimization algorithms work to simplify the ordering process by providing clients with individually curated menus that are sure to please their employees. By combining the machine learning AI with HUNGRY’s exclusive network of top chefs, HUNGRY allows clients to place their catering needs on autopilot with the reassurance that they will always receive a great experience without the repetition that would occur with any other traditional caterer or restaurant. HUNGRY’s top chefs include a former White House chefs, a 3-time Chopped Champion, & even a James Beard Award winner. The food quality, authenticity, & connection to local chefs is unique to HUNGRY. We already have many happy HUNGRY customers like Twitter, AOL, Hilton, Microsoft, Sotheby’s, Deloitte, Cooley, 1776 and many other local companies who value the amazing food experience they can provide and who see the culture and productivity benefits that come from providing breakfast and/or lunch for their teams. I invite you to give HUNGRY a try at www.TryHungry.com
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