Capstone – Project

Audit Operations and Quality Control Processes. Develop Marketing ROI Reports.

A Collaboration Between

Project Synopsis

We will be working together to first audit our retention of drivers and partners. This will include: developing the formula to calculate churn, finding the churn rate by month, and suggesting the strategy to improve. The objective will be to assess our retention and how to properly calculate. Milestones will include finalizing the formula, calculations, and a plan of action.

Next, the focus will be on acquisition costs. We will work with our marketing team to find our current acquisition cost and the expected ROI of drivers. Milestones will be the formula for driver acquisition costs and calculations. Lastly, suggestions for reducing this cost.

Our Business Development team will work with you to develop a forecast for revenues. This will include an analysis of how it is currently conducted and suggestions for changes. Milestones will be building a forecasting model from scratch based on the knowledge provided of our business model, industry, and partners.

Our team is always looking to expand to new markets and industries for delivery. We will run an analysis of other verticals to execute delivery. Milestones will include an analysis of potential industries to work in. A presentation of barriers of entry, competition, and potential partners and scale of the market.

Project Topics

Company Information

HQCanton, Ohio
StageSmall Business
Hiring PotentialN/A

Company Overview

DeliverThat is a national last-mile delivery service recognized as the industry leader in restaurant catering delivery and set-up. DeliverThat’s network of professional drivers ensure each delivery is fulfilled according to the restaurant’s standards. Committed to providing an efficient and effective catering delivery service, DeliverThat takes pride in seeking new and innovative ways to enhance the entirety of their delivery processes for their drivers, restaurant partners, and their respective customers.

Experiential Learning Program Details

SchoolAdelphi University
Engagement FormatCapstone - Small Team Consulting Project - Students work in small groups of 2-6 directly with faculty and host company project champions on developing real solutions to real-world challenges.
CourseAdelphi University’s Virtual Business Student Consulting Program- Summer 2020
  • All Undergraduate
  • Advanced Undergraduate
  • All Graduate
Students Enrolled6
Meeting Day & TimeTBD
Student Time Commitment4-7 Hours Per Week
Company Time Commitment2 Hours
Duration19.57 Weeks

Program Timeline

Touchpoints & Assignments Due Date Type
Official Project Kickoff

Official Project Kickoff

We'll web conference company senior leadership into class to introduce the company, meet the students, and discuss the project goals.
April 15th, 2020 Event na
Final Presentations Final Presentations
Students will present final insights to the company's senior leadership. Please upload the final deliverables.
August 30th, 2020 Submission Required submission-required

Key Project Milestones

Project Resources

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Industry Mentors

There are currently no supervisors assigned.

Academic Mentors

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Assigned Students

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