Live Case – Project

Develop a Business Plan

A Collaboration Between

Project Synopsis



Project Topics

Account Management

Marketing

Company Information

CompanyGoodyear Tire and Rubber Company
HQAkron, OH
RevenueUnlisted
Employees2500+
StageLarge Enterprise
Hiring PotentialN/A
Websitehttps://jobs.goodyear.com/

Company Overview

Goodyear is one of the world's largest tire companies. It employs about 62,000 people and manufactures its products in 46 facilities in 21 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry.

Experiential Learning Program Details

SchoolUniversity of Florida
Engagement FormatLive Case - Think "Hackathon" or Case Competition with a whole class of students! This learning format allows educators to deliver experiential learning to students at scale. Students are often split into groups to work on a live case (or a series of cases) from a real host company that directly relates to key learning objectives.
CourseBusiness 201
Level
  • All Graduate
Students Enrolled15
Meeting Day & TimeMondays 1-3
Student Time Commitment1-3 Hours Per Week
Company Time Commitment1 Hour
Duration10 Weeks

Program Timeline

Touchpoints & Assignments Due Date Type

Key Project Milestones

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Industry Mentors

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Academic Mentors

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