The project will be to provide marketing and strategic planning resources for Goodwill Industries WeConnect program. WeConnnect is a fee based resource to local businesses which provides an on-site employee success coach who assist with connecting community resources to help solve workplace stability barriers.
HOST VENUE ADDRESS
- Goodwill Industries of Michiana, 1805 Western Avenue, South Bend, IN 46619
REQUIRED PREREQUISITES
- Understanding of workforce retention issues
LEARNING OBJECTIVES
- Strategies to assist in employee retention, applied marketing and product development initiatives
Project Topics
Growth Strategy
Marketing
Talent Management
Company Information
| Company | Goodwill Industries of Michiana |
| HQ | Indiana |
| Revenue | Unlisted |
| Employees | 500-2500 |
| Stage | Large Enterprise |
| Hiring Potential | N/A |
| Website | http://www.goodwill-ni.org |
Company Overview
Goodwill is a not for profit organization whose primary focus is on workforce development solutions for individuals who have barriers to employment.
Experiential Learning Program Details
| School | University of Notre Dame Mendoza College of Business |
| Engagement Format | Capstone - Small Team Consulting Project - Students work in small groups of 2-6 directly with faculty and host company project champions on developing real solutions to real-world challenges. |
| Course | |
| Level | Graduate |
| Students Enrolled | 120 Enrolled, 2-5 per group per project |
| Meeting Day & Time | 3/2 - 3/5/2019 on-site at host company |
| Student Time Commitment | 1-3 Hours Per Week |
| Company Time Commitment | 3-5 Hours |
| Duration | 0.43 Weeks |
Program Timeline
| Touchpoints & Assignments | Due Date | Type |
|---|
Key Project Milestones
-
March 5, 2020 - Consulting Report
The focus will be for students to provide Goodwill with an “outsiders” perspective on the Success Coach program. Evaluate its value (ROI) to businesses through employee retention increases, bring suggestions of additional “value added” services that might be incorporated into the program.
Suggested Deliverable:
provide a “consultants” view of the Success Coach services with ideas and observations for growth.
Project Resources
There are no resources currently available
Industry Mentors
Academic Mentors
Assigned Students
There are currently no students assigned.