Analyze current portfolio of products, develop official product catalogs, assess product roadmap and goals for new product development, select one product category for further development, and finally prepare a presentation and paper to review all completed work.
Project Topics
Product Design & Development
Company Information
| Company | JEMMA |
| HQ | New York |
| Revenue | Unlisted |
| Employees | Unlisted |
| Stage | High-Growth Startup |
| Hiring Potential | Follow-on Projects, Formal Internship, Entry Level Full-Time, Upper Level Full-Time |
| Website | https://www.jemmabag.com/ |
Company Overview
JEMMA is a disruptive fashion brand that has big plans to revolutionize the women’s handbag industry. Joanna Lau, a NYC banker turned handbag designer was inspired to bring the concept of the male briefcase to working women in a fashionable, practical way by fusing go-getter functional office needs with designer chic. Since launching in 2016, JEMMA has seen massive growth with the very popular EMMA Work Bag and BIRDIE Gym Bag - with waitlists in the thousands of women who can’t wait to become a #JEMMAGirl.
Experiential Learning Program Details
| School | - |
| Engagement Format | - - - |
| Course | |
| Level | N/A |
| Students Enrolled | N/A |
| Meeting Day & Time | N/A |
| Student Time Commitment | - Per Week |
| Company Time Commitment | - |
| Duration | N/A |
Program Timeline
| Touchpoints & Assignments | Due Date | Type |
|---|
Key Project Milestones
Project Resources
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Industry Mentors
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Academic Mentors
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Assigned Students
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