Capstone – Project Charter
Total Addressable Market Analysis for New Sales Region
A Collaboration Between
HOST VENUE ADDRESS
- 3858 Walnut Street, Ste 107, Denver, CO 80205
- This project is open to all students, but previous experience with the Big 4, i-Banking, and professional services a big plus.
- If successful the students will learn in-depth how to provide a TAM analysis and be able to decipher how a high growth company like Velocity Global can utilize that data to capitalize on the market.
Company Supervising Team
Course Info & Engagement Details
|School||University of Notre Dame Mendoza College of Business|
|Engagement Format||Capstone - Small Team Consulting Project - Students work in small groups of 2-6 directly with faculty and host company project champions on developing real solutions to real-world challenges.|
|Course||2020 SPRING – MBA Interterm (IMMERSE)|
|Students Enrolled||120 Enrolled, 2-5 per group per project|
|Meeting Day & Time||3/2 - 3/5/2019 on-site at host company|
|Student Time Commitment||1-3 Hours Per Week|
|Company Time Commitment||3-5 Hours|
|Duration||4 days (03/02/2020 - 03/05/2020)|
|Departments Involved||Growth Strategy|
Sales & Business Development
There are currently no students assigned.
November 11, 2019
Alice Obermiller, MBA Experiential Learning Program Director, will begin interviewing interested companies and discuss project ideas.
December 20, 2019
Final date for companies to express interest in participating.
January 10, 2020
School faculty and project champion finalize project charter, legal documents, and background materials.
January 31, 2020
Student Teams Finalized
March 2, 2020
OFFICIAL PROJECT LAUNCH: Students will be on-site working for the week
March 5, 2020
OFFICIAL PROJECT END: Students will present results to company leadership on-site
Key Milestones & Project Process
March 5, 2020 - Develop a Total Addressable Market for UK/EuropeTAM Analysis should include:
– # of companies within UK/Europe with operations outside of UK/Europe, including a breakdown by HQ country and industry- estimated # of employees employed by those companies outside of UK/Europe- estimated total annual compensation paid to those employees- estimated annual sales generated outside of UK/Europe by UK/Europe companies and projected growth- projected growth in the # of companies expanding from UK/Europe to other regions, the key drivers, and the primary industries