• Suggestion: Choose a title that reflects the purpose or goal of the project. You may wish to include the name of your business in the title. Example: Developing a Go-to-Market Strategy for Launching CompanyX's New Software Product
  • Guiding Questions: What is the current challenge the company is facing and would like to address or solve with the project? Are there key facts or background information about the company essential for understanding the context of the current challenge? What kind of desired change would this project ideally bring about for the company? What strategy and/or tactics do you think could be most productive to bring about the desired change? Ultimately, what is the goal of your project?