Discover Emerging Talent Through Real-World Challenges
Launch a case challenge, offer a reward, and see how students think—before you hire them.
What is an Open Innovation Challenge?
Open Innovation challenges or case-based learning activities on CapSource are detailed case studies that focus on specific business challenges organizations face. These case studies provide a wealth of information on the company’s history, organizational structure, financial data, and other relevant details.
The goal is to engage students in tackling these challenges, enabling them to gain firsthand experience within their chosen industry. This initiative aims to enhance their professional readiness for the evolving demands of the future.
Trusted by Top Tier Partners
Why should your organization get involved?
Position your organization at the forefront of educational engagement and foster stronger connections with the emerging workforce by embracing open innovation case challenges for university students. This strategic initiative offers a multitude of advantages.
By involving your organization in the creation of open innovation case challenges for university students, you seize the opportunity to not only shape the educational experience but also cultivate a dynamic pool of future professionals who are aligned with your vision and eager to contribute to your success.
This investment today promises substantial returns tomorrow, as your brand gains prominence, innovation thrives, and a talented workforce with a genuine connection to your organization takes center stage.
WHY COMPANIES USE THIS

Evaluate Talent Earlier
See how students think, not just what’s on their resume.

Build a Pipeline Before Recruiting Starts
Engage freshmen, sophomores, and juniors long before they enter the job market.

Generate Fresh Ideas
Get diverse, creative solutions to real business challenges.

Strengthen Employer Brand
Position your organization in front of high-potential students across top institutions.

Scale Without Time Commitment
Reach hundreds of students without managing a program or coordinating with universities.
THE BOUNTY MODEL
Drive High-Quality Engagement with Incentives
Sponsored challenges include built-in rewards to attract strong student participation.
50% → Top submission
20% → Second place
10% each → Next 3 submissions
CapSource manages distribution, submission flow, and reward structure.
Why it works
Incentives dramatically increase:
- Submission volume
- Response quality
- Student engagement
Guaranteed Engagement
Every sponsored challenge is distributed to:
- 100,000+ educators and students
- Top universities across the CapSource network
- Relevant academic programs and student groups
If we don’t hit agreed-upon engagement thresholds, you don’t pay.
How to Build your First Case...
1. Register & Build Your Organization Profile


2. Build & Review a Case in Seconds Leveraging our AI-Powered Case Builder
3. Add Bounty (Optional) and Review Responses


4. Interview & Hire Top Talent
Explore Example Open Innovation Challenges
Thank you for the opportunity to work with Janine Bower, Director of Instructional Design & Partnership Success at CapSource. I appreciate Janine’s professionalism and expertise in assisting me on these projects. It was very short notice, and I wanted to be sure that I could create projects that are beneficial to HIOKI and the Graduate Students. Her background as a professor gives her insight on how to navigate complex projects and create focused materials. I think the classes will have a great kick off with Janine’s assistance. I hope that I can work with Janine again on our future projects. Once again, I am thrilled with the opportunity, thank you!
Thank you for the opportunity to work with Janine Bower, Director of Instructional Design & Partnership Success at CapSource. I appreciate Janine’s professionalism and expertise in assisting me on these projects. It was very short notice, and I wanted to be sure that I could create projects that are beneficial to HIOKI and the Graduate Students. Her background as a professor gives her insight on how to navigate complex projects and create focused materials. I think the classes will have a great kick off with Janine’s assistance. I hope that I can work with Janine again on our future projects. Once again, I am thrilled with the opportunity, thank you!
Thank you once again for including RMHC Jax in the CapSource Internship Experience. This was by all st andards an exceptional solutions- based consulting project whose outcome is totally viable for our organization. Tess and Melanie were excellent in their project management, relationship management and presentation. We are excited for the implementation of this new software program and the growth we will realize. My congratulations to you for what you are accomplishing.
Thank you once again for including RMHC Jax in the CapSource Internship Experience. This was by all st andards an exceptional solutions- based consulting project whose outcome is totally viable for our organization. Tess and Melanie were excellent in their project management, relationship management and presentation. We are excited for the implementation of this new software program and the growth we will realize. My congratulations to you for what you are accomplishing.
We really enjoyed working with you, the students and the professors on this project. They gave us many great ideas to achieve our goal of doubling our ecommerce business.
We really enjoyed working with you, the students and the professors on this project. They gave us many great ideas to achieve our goal of doubling our ecommerce business.
During this Live Case collaboration, the Fashion Merch andising students of LIU, provided a lot of great information for us that usually takes so long to gather. I look forward to seeing the HERVE launch come to life. Our team is using influencers and strategies that the students suggested, so I hope all the students feel part of it! Our team has gleamed so much from this experience!
During this Live Case collaboration, the Fashion Merch andising students of LIU, provided a lot of great information for us that usually takes so long to gather. I look forward to seeing the HERVE launch come to life. Our team is using influencers and strategies that the students suggested, so I hope all the students feel part of it! Our team has gleamed so much from this experience!
The Spring 2020 Coinsource Live Case competition far exceeded our expectations. The student’s ingenuity and dedication to producing high-quality solutions was truly impressive, despite the constraints of a virtual environment. The feedback derived regarding our business model and strategy from this next generation of business leaders was informative and valuable to Coinsource as we continue to grow and innovate. We are excited to move forward with the winning undergraduate team Oregon Tech as members of the Coinsource team!
The Spring 2020 Coinsource Live Case competition far exceeded our expectations. The student’s ingenuity and dedication to producing high-quality solutions was truly impressive, despite the constraints of a virtual environment. The feedback derived regarding our business model and strategy from this next generation of business leaders was informative and valuable to Coinsource as we continue to grow and innovate. We are excited to move forward with the winning undergraduate team Oregon Tech as members of the Coinsource team!
The students demonstrated impressive creativity and thoroughness in their final reports that will prove as valuable insights for DoorDash. We had a great experience and were proud to be able to engage so many students at the same time in such a meaningful way with the help of CapSource.
The students demonstrated impressive creativity and thoroughness in their final reports that will prove as valuable insights for DoorDash. We had a great experience and were proud to be able to engage so many students at the same time in such a meaningful way with the help of CapSource.
Great presentations today from Notre Dame MBA students! Great experience all around and we are so excited about exp anding on these ideas. Most of all, thank you for all you have done and the difference you have made.
Great presentations today from Notre Dame MBA students! Great experience all around and we are so excited about exp anding on these ideas. Most of all, thank you for all you have done and the difference you have made.
The students did a fantastic job of not only completing the prescribed tasks, but also in providing inferences that I use to create desired business outcomes for Crayon at a global level.
The students did a fantastic job of not only completing the prescribed tasks, but also in providing inferences that I use to create desired business outcomes for Crayon at a global level.
We had our kickoff meeting tonight on our “project” with Adelphi Graduate Class. I was very favorable impressed with the questions and energy levels from everyone.
We had our kickoff meeting tonight on our “project” with Adelphi Graduate Class. I was very favorable impressed with the questions and energy levels from everyone.
Even as a non-profit, we wrestle with complex strategic questions when it comes to running and scaling our operations. The students added capacity to our team and brought a new and fresh perspective to a critical research project. I believe that the students appreciated the challenge and learned a lot through the project. We’re excited to see that they are learning and growing as much as we are benefiting from their insights, which was our main objective for this engagement.
Even as a non-profit, we wrestle with complex strategic questions when it comes to running and scaling our operations. The students added capacity to our team and brought a new and fresh perspective to a critical research project. I believe that the students appreciated the challenge and learned a lot through the project. We’re excited to see that they are learning and growing as much as we are benefiting from their insights, which was our main objective for this engagement.
Launch a Case or Run a Sponsored Talent Challenge
Post a Case
$0
Basic Case
Share a real-world challenge and introduce your organization to students across top universities.
Case Creation (we draft, you approve)
Published in Case Library
Visibility across student & educator network
Basic engagement (students can explore and respond)
Optional light feedback tools
Best For:
Employer branding
Early exposure to students
Testing engagement
Launch a Bounty Case
Starting at $500
You Choose the Bounty
Run a high-impact challenge with guaranteed student engagement, financial incentives, and talent discovery tools.
Case Creation (we draft, you approve)
Published in Case Library
Visibility across student & educator network
Guaranteed Student Engagement
AI-Powered Evaluation & Feedback Tools
Built-In Bounty System
Talent Discovery Engine
Employer Brand Amplification
Turn Engagement into Hiring
Best For:
Campus recruiting teams
Strategy / innovation teams
Companies seeking early talent access
Organizations testing new hiring approaches
Frequently Asked Questions
How is this different from traditional campus recruiting?
Traditional campus recruiting relies on resumes, brief conversations, and limited interaction, making it difficult to truly assess how candidates think.
CapSource flips that model.
Instead of screening candidates based on credentials, you evaluate them based on how they solve real problems relevant to your business.
You’re not guessing who might be a good fit—you’re observing actual performance.
How is this better than career fairs?
Career fairs are:
- – time-intensive
- – geographically limited
- – dependent on quick, surface-level interactions
CapSource is:
- – asynchronous and scalable
- – distributed across 200+ universities
- – focused on deep, structured problem-solving
Instead of meeting 50 students briefly, you can review dozens of fully developed responses and identify top talent based on real work.
How is this better than job boards (Indeed, ZipRecruiter, Handshake)?
Job boards optimize for volume of applicants.
CapSource optimizes for quality of signal and fit.
Instead of:
- – filtering resumes
- – guessing based on past experience
You:
- – see how candidates approach ambiguity
- – evaluate communication and reasoning
- – identify top performers before they apply
This significantly reduces noise and improves hiring efficiency.
Is this just for hiring? What if I’m not hiring or don’t hire young talent?
Each challenge produces:
- – structured ideas and recommendations
- – fresh perspectives on real business problems
- – potential strategic insights
Many partners use this as both:
- – a talent discovery tool
- – and an open innovation channel
Is this more cost-effective than traditional recruiting?
With one challenge, you can:
- – reach thousands of students
- – receive multiple high-quality submissions
- – identify top candidates
Compared to:
- – career fairs (travel, time, logistics)
- – recruiting campaigns (ads, recruiters, tools)
This is a single, structured investment that produces both talent and ideas.
Is this a job or an internship?
No.
This is a challenge-based experience where students submit solutions and compete for recognition and rewards.
However, many organizations use it as a pre-hire evaluation channel and convert top performers into interviews or opportunities.
Do we have to manage the process?
No.
CapSource handles:
- – case design (via AI-assisted case builder)
- – distribution to students and educators
- – submission management
- – evaluation support
Your involvement is minimal:
- – approve the case
- – optionally review top submissions
How much time does this require?
Very low.
Typical involvement:
- – 1–2 hours upfront to define/approve the challenge
- – optional time reviewing top submissions
No ongoing management required.
What kind of students participate?
Students from:
- – business, engineering, and technical programs
- – undergraduate and graduate levels
- – 200+ universities in the CapSource network
Participants are typically:
- – motivated
- – career-oriented
- – responsive to incentives (especially bounties)
How do bounties work?
You define a total bounty amount. We accept bounties of $500, $1,000, $2,500, $5,000, $7,500, and $10,000 to make pay-outs clean and easy.
That amount is:
- – partially allocated to student rewards
- – partially used by CapSource to drive distribution, engagement, and platform support
Students compete to produce the strongest solution, and top performers receive rewards.
Do we have to offer a bounty?
No.
You can:
- – post a challenge for free
- – observe organic engagement
However, adding a bounty significantly increases:
- – participation
- – submission quality
- – overall outcomes
Are we required to pay the bounty?
Yes.
If you choose to launch a sponsored challenge with a bounty, those rewards are committed to students. CapSource bills you in advance and pays out bounties as soon as top contributors are finalized.
This ensures:
- – platform integrity
- – strong student trust
- – high-quality participation
What if we’re not satisfied with the results?
We work closely with you to:
- – define the right challenge
- – maximize participation
- – support evaluation
If results fall short, we can:
- – extend distribution
- – refine future challenges
- – explore follow-on engagement opportunities
How do we evaluate submissions?
We provide:
- – structured scoring rubrics
- – evaluation frameworks
- – AI-powered ranking tools
You can:
- – review top submissions only
- – rely on our system to surface strongest candidates
Do we have to review every submission?
No.
You can:
- – review only the top-ranked responses
- – delegate evaluation to CapSource tools
Full flexibility.
Can we contact students directly?
Yes.
You can:
- – identify standout candidates
- – engage them for interviews, internships, or roles
Who owns the intellectual property?
Your organization owns all intellectual property generated through the challenge.
Students submit work with the understanding that their responses may be reviewed and used by the sponsoring company
Can we edit or remove a case after publishing?
Yes.
You have full control to:
- – edit
- – update
- – pause
- – or remove your case at any time
If you’ve assigned a bounty to your case, you must wait until the bounty window has closed to do make any changes in order to ensure a smooth experience for student and educator users.
How are payments handled?
CapSource manages:
- – student onboarding documentation (W-4/W-9 equivalents as needed)
- – payment processing
- – issuance of 1099s
This is fully handled within the platform and included in your engagement.
Are there legal protections in place?
Yes.
We handle:
- – participation agreements with students
- – payment compliance
- – platform terms governing submissions and usage
What if no one participates?
We:
- – distribute challenges across our network
- – actively promote sponsored challenges
Bounties significantly increase participation and are the primary driver of engagement.
How many responses should we expect?
Varies based on:
- – bounty size
- – challenge clarity
- – timing
However, sponsored challenges are designed to generate meaningful participation, not just visibility.
What kinds of outcomes should we expect?
- – multiple structured student submissions
- – diverse approaches to your problem
- – identification of high-potential candidates
- – optional follow-on hiring or engagement
Why would students participate?
Students are motivated by:
- – real-world experience
- – financial rewards (bounties)
- – visibility to employers
- – potential career opportunities
Is this reliable for attracting strong students?
Yes—especially when bounties are included.
Incentives + real-world relevance drive:
- – higher participation
- – stronger submissions
- – more serious engagement












