Capstone – Project
Design the growth strategy: A scalable nationwide business model
A Collaboration Between
The project goal is to find out the best growth strategy for the next 5 years. It should focus on designing a scalable business model based on technology and strategic partnership.
Technology, such as a meeting room booking system that adjusts rates according to the demand, can be helpful to optimize occupancy.
On the other hand, finding a strategic partner can be crucial to start operations in other cities without opening our own place. (E.g look for physical unused spaces but already implemented as meeting or conference rooms). Additionally, according to the increasing demand for digital products, our strategy has to consider virtual meeting rooms as part of our portfolio.
Product Design & Development
Research & Development
Sales & Business Development
Experiential Learning Program Details
|Meeting Day & Time||N/A|
|Student Time Commitment||1-3 Hours Per Week|
|Company Time Commitment||1 Hour|
|Touchpoints & Assignments||Due Date||Submission|
Key Project Milestones
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