Develop a Go-to-Market Strategy for Launching our Company’s New Software Product

The goal of this tech project is to support and protect customers by offering affordable health, dental, and vision coverage for US citizens via a crypto token. According to the latest data are available from the National Health Interview Survey’s Early Release Program, in the United States:

Number of persons under age 65 uninsured at the time of interview: 32.8 million
Percent of persons under age 65 uninsured at the time of interview: 12.1%
Percent of children under age 18 uninsured at the time of interview: 5.1%
Percent of adults aged 18-64 uninsured at the time of interview: 14.7%

It’s important to have health insurance as a safety net. If you unexpectedly get sick or injured, health insurance is there to help cover costs that you likely can’t afford to pay on your own.

Health care can be very expensive. It can be an enormous financial burden. Surgery, emergency care, prescription drugs, lab work, scans and examinations – these sorts of costs can add up very quickly. They can even be high enough to cause individuals to go bankrupt, or to turn down care that they need but can’t afford out-of-pocket.

But, with health insurance, you’re not facing those costs as an individual; there’s an insurance plan helping you cover the costs, and helping you navigate the confusion of medical billing.

Let’s face it, medical bills aren’t the sort of thing you want to be dealing with while ill, injured, in a hospital bed or the emergency room. It’s smart to make difficult financial decisions ahead of time, by getting health insurance before you get sick.

Suggested strategy:
– Develop a strategy to further integrate Coinsource ATMS into brick and mortar locations, specifically Herbalife Nutrition Clubs
– Develop an insurance company based on crypto token
– Token is launched and made available on CoinSource ATMs