Capstone – Project

Financial Review and Marketing Analysis

A Collaboration Between

Project Synopsis

Examine our financial flow of church members, individuals, other churches, organizations and foundations. Suggest new streams and ways to strengthen existing relationships. Examine our neighborhood presence and suggest ways to market our mission, identity, values and goals.

Host Venue Address

1412 S. Carroll St. South Bend IN 46617


Reading about the history of the church. Knowledge of trends in non-profit donations and best practices. Familiarity with issues of homelessness in South Bend specifically and nationally.


  • Understand the Fundraising for Faith Based Organizations and Non-Profits
  • Analyze trends and how that indicates health of an organization
  • Ability to recommend a comprehensive plan and improvement in process flows
  • Use of marketing and PR to develop a better relationship with the local community


Project Topics


Reporting, Financial Planning & Analysis

Company Information

CompanyBroadway Christian Parish UMC
StageSmall Business
Hiring PotentialFollow-on Projects, Formal Internship

Company Overview

Called by God to minister to the Southeast Neighborhood of South Bend, Indiana. Believing in the sacred and equal worth of all people, we celebrate God’s grace with acts of hospitality, love, acceptance, respect, service and advocacy. These acts are rooted in our faith in Christ, empowered by the Holy Spirit and strengthened by our worship, which is centered on the Word and weekly celebration of the Eucharist. We provide a Sunday community dinner, and Hospitality Center Monday-Thursdays 8-11am. We serve breakfast, provide showers and laundry, phone and mail services, food and clothing pantry. We host social work interns, nursing students, housing case managers, community advocates, health insurance navigators, and various well-being groups.

Experiential Learning Program Details

SchoolUniversity of Notre Dame Mendoza College of Business
Engagement FormatCapstone - Small Team Consulting Project - Students work in consulting teams of 3-5 directly with faculty and client liaisons on developing real solutions to real-world challenges.
Students EnrolledN/A
Meeting Day & TimeN/A
Student Time Commitment1-3 Hours Per Week
Company Time Commitment3-5 Hours
Duration0.43 Weeks

Program Timeline

Touchpoints & Assignments Due Date Type

Key Project Milestones

  • March 2, 2020 - Financial Analysis

    Look at database of givers. Look at past reports. Examine current giving and past givers.

    Suggested Deliverable:

    • Who are the one time donors?
    • Who are regular donors?
    • What organizations are involved?
  • March 2, 2020 - Marketing Evaluation

    Interviews with staff, guests, volunteers.

    Suggested Deliverable:

    • analysis of impact of Programs
    • Community connections
    • Look for Changed lives
    • Highlight Relationships with the community
  • March 3, 2020 - Finanial Motivation

    Phone interviews, create plan for follow up through different media.

    Suggested Deliverable:

    • Why do people give to BCP?
    • Why have people stopped or lessened their giving to BCP?
    • How can we best contact people for thank yous, follow ups, special requests?
  • March 4, 2020 - Finanial Health

    Software recommendations; message to share with members, staff, volunteers.

    Suggested Deliverable:

    • What system can we use moving forward to track finances?
    • What are our strengths to celebrate?
    • What are our weaknesses to address in the future?
  • March 4, 2020 - Marketing Impressions

    Interviews with those outside BCP

    Suggested Deliverable:

    How do others view BCP?
    • Neighbors
    • Other programs for homelessness
    • Service providers

Project Resources

There are no resources currently available

Industry Mentors

Company Admin


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Academic Mentors


Alice Obermiller

[email protected]



[email protected]

Assigned Students

There are currently no students assigned.