Capstone – Project

Market Research and Go To Market Strategy

A Collaboration Between

Project Synopsis

We’re exploring a new SaaS product that employs some of the technology we’ve developed over the past year in a new way. It uses a number of metrics to help organizations identify highly effective collaborators within certain fields of expertise. We’re looking at piloting this product and want to get a better picture of what demand might look like, what the go-to-market strategy would look like, how to pitch the product from an ROI perspective, and so on. We would like to work with a team to conduct some interviews with potential customers, do an initial competitor analysis, and explore potential pricing models, among other things.

Host Venue Address

  • Where will the students be going? Please add the specific address including Address, City, State and Zip Code.

REQUIRED PREREQUISITES

  • Any required pre-reqs? What should the students know in order to be successful in this engagement?

LEARNING OBJECTIVES

  • If successful, what will the students learn?

Project Topics

Company Information

CompanyAmaforge
HQIndiana
RevenueUnlisted
EmployeesUnlisted
StageSmall Business
Hiring PotentialN/A
Websitehttp://www.amaforge.com/

Company Overview

Amaforge builds data-driven solutions to help universities reach their research and funding goals.

Industry Mentors

Company Admin

 

[email protected]

Experiential Learning Program Details

SchoolUniversity of Notre Dame Mendoza College of Business
Engagement FormatCapstone - Small Team Consulting Project - Students work in small groups of 2-6 directly with faculty and host company project champions on developing real solutions to real-world challenges.
Course
LevelGraduate
Students Enrolled120 Enrolled, 2-5 per group per project
Meeting Day & Time3/2 - 3/5/2019 on-site at host company
Student Time Commitment1-3 Hours Per Week
Company Time Commitment3-5 Hours
Duration0.43 Weeks

Program Timeline

Touchpoints & Assignments Due Date Submission

Key Project Milestones

Project Resources

There are no resources currently available

Academic Mentors

Instructor

Alice Obermiller

[email protected]

Assigned Students

There are currently no students assigned.