Capstone – Project

Personalized Fashion Rental Startup For Everyone

A Collaboration Between

Project Synopsis

Gemtic is working on an effective and personable marketing campaign to get clothes and accessories through donations and consignments to rent out to customers.

Gemtic also needs great social media contents for Instagram, Pinterest, Facebook, Tik Tok to run ads and gain more exposure to potential customers. Gemtic has very little digital presence now so there is a lot of room for growth online. Gemtic strives to gain at least 10,000 organic and active followers across multiple channels by the end of 2019.

Besides, Gemtic has a lot of work in terms of managing logistics such as dry cleaning and both way shipping. We need to negotiate favorable financial terms with third party vendors for these logistics needs.

Project Topics

Customer Service

Growth Strategy



Purchasing, Logistics, Supply Chain

Sales & Business Development

Company Information

HQNew York
StagePre-Revenue Startup
Hiring PotentialFollow-on Projects, Formal Internship, Entry Level Full-Time

Company Overview

Gemtic is a personalized fashion rental service for everyone! Gemtic offers a monthly subscription service that provide both online personal styling and fashion rental services in which customers receive styled outfits that are delivered straight to their homes and they are free to wear and exchange items based on the subscription plan tier.

Experiential Learning Program Details

SchoolLong Island University C.W. Post (LIU Post)
Engagement FormatCapstone - Small Team Consulting Project - Students work in small groups of 2-6 directly with faculty and host company project champions on developing real solutions to real-world challenges.
Students Enrolled1-3 per project
Meeting Day & TimeWeekly
Student Time Commitment8-15 Hours Per Week
Company Time Commitment2 Hours
Duration13.14 Weeks

Program Timeline

Touchpoints & Assignments Due Date Type

Key Project Milestones

Project Resources

There are no resources currently available

Industry Mentors

Company Admin


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Academic Mentors



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Assigned Students

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