Capstone – Project
We’re Launching a New Website – IMDb Meets LinkedIn Meets Bumble Capstone Summer2020
A Collaboration Between
This project will:
1. Showcase toy and game inventors like their counterparts in music, film, literary, culinary, etc. worlds. If you sell a million records, you are on the cover of Rolling Stone, a million books, the NY Bestseller List. But if you’ve sold over 100 million toys or games like Jenga, no one has heard of you… and Leslie Scott is awesome! We want to tell the stories and connect consumers to toy and game inventors.
2. Toy/game Industry need an easy way to connect with one another. Let’s say you are a Product Acquisition Exec at Mattel and you are traveling to London and would like a list of inventors there who specialize in electronic plush. Another example is that you loved the Dads Play with Barbie campaign and want to find the pr company that put it together.
Project Topics
Company Information
| Company | Chicago Toy and Game Group |
| HQ | Illinois |
| Revenue | Unlisted |
| Employees | 1-5 |
| Stage | Small Business |
| Hiring Potential | N/A |
| Website | http://www.chitag.com |
Company Overview
We produce CHITAG Week, a series of events promoting and celebrating play and innovation that welcomes industry, consumers and traditional and social media from around the world the week before Thanksgiving. Our main events include: Chicago Toy & Game Fair, Inventor & Innovation Conferences, Play in Education Conferences, Young Inventor Challenge, Toy & Game International Excellence Awards and PlayCHIC. Our Mission: To be the Toy & Game Industry leader in promoting innovation, creativity and connectivity throughout the world.
Experiential Learning Program Details
| School | Adelphi University |
| Engagement Format | Capstone - Small Team Consulting Project - Students work in consulting teams of 3-5 directly with faculty and client liaisons on developing real solutions to real-world challenges. |
| Course | Adelphi University’s Virtual Business Student Consulting Program- Summer 2020 |
| Level |
|
| Students Enrolled | 6 |
| Meeting Day & Time | TBD |
| Student Time Commitment | 4-7 Hours Per Week |
| Company Time Commitment | 2 Hours |
| Duration | 19.57 Weeks |
Program Timeline
| Touchpoints & Assignments | Due Date | Type | |
|---|---|---|---|
|
Official Project Kickoff
Official Project Kickoff
We'll web conference company senior leadership into class to introduce the company, meet the students, and discuss the project goals.
|
April 15th, 2020 | Event na | |
|
Final Presentations
Final Presentations
Students will present final insights to the company's senior leadership. Please upload the final deliverables.
|
August 30th, 2020 | Submission Required submission-required |
Key Project Milestones
Project Resources
There are no resources currently available
Industry Mentors
There are currently no supervisors assigned.
Academic Mentors
There are currently no supervisors assigned.
Assigned Students
There are currently no students assigned.