REQUEST FOR PROPOSALS

Course Title

MBA Business Consulting (Spring 2022)

Collaboration Overview

Montclair State University is searching for companies interested in participating in a semester-long Live Business Case with their MBA Consulting Course this Spring! 

We will work with you and your team directly on designing a project-based engagement that aligns our course learning objectives with your company goals so that everyone wins! Please keep in mind that this should be primarily designed as a student learning experience and that the students will need time to get up-to-speed on your industry, products, and business model before they can drive value to your company.   Previous projects include Adidas, where top Experiential Educator and Program Leader Geoff Chellis led a project helping the company develop loyalty with today’s generation of runners. The students were divided into 4 teams, each of which had to do extensive data gathering, interviews with subject matter experts, ideation sessions, and 3 rounds of client feedback. At the end, each Montclair Student team presented a different breakthrough idea, all equally compelling, and the company commented how the 4 ideas combine into a rich solution set for them to pursue.

Interested in this engagement?
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Engagement Format: Live Case

Think "Hackathon" or Case Competition with a whole class of students! This learning format allows educators to deliver experiential learning to students at scale. Students are often split into groups to work on a live case (or a series of cases) from a real host company that directly relates to key learning objectives.

Timeline & Next Steps

  • October 31, 2021

    Deadline for companies to apply

  • November 30, 2021

    Finalize project scope and prepare for launch.

  • January 25, 2022

    OFFICIAL PROJECT LAUNCH: We’ll find a time on this day to web conference you into our class to kickoff the project.

  • April 28, 2022

    OFFICIAL PROJECT END: We’ll find a time on this day to web conference you into our class to close the project.

Project Inspiration

Project templates by topic that might inspire you…

Customer Service

New Business Opportunity Assessment
New Product/Service Development
Customer Discovery/Interviewing

Growth Strategy

Business Opportunity Research
Prospecting New Relationships
Designing & Scaling Processes

International Affairs

Expansion Planning
Cultural Assessment
Strategic Entry

Marketing

Branding Strategy/Redesign
Social Media Optimization
User/Customer Acquisition Strategy Development & Testing

PR & Communications

PR Strategy Consulting
Communications Planning
Messaging & Tone Advancement

Sales & Business Development

New Business Opportunity Assessment
Market Testing
Customer Discovery/Interviewing

Academic Mentors

Instructor

Manveer Mann

[email protected]

Instructor

Geoff Chellis

[email protected]

Academic Program Details

SchoolMontclair State University
CourseMBA Business Consulting (Spring 2022)
Graduate / Undergraduate
  • All Graduate
Students Enrolled16-20 (4 groups of 4-5 students)
Student Time Commitment4-7 Hours
Class Meeting Day & Time*TBD

*Note: Company, faculty, and students will finalize meeting and communication schedule after collaboration is finalized

Collaboration Requirements

Requested Industries
Arts, Entertainment & Recreation, Biotech & Pharmaceuticals, Consumer Services, Education, Media, Non-Profit, Restaurants, Bars & Food Services, Retail, Travel & Tourism
Requested Company Size
  • Established Startup
  • High-Growth Startup
  • Small Business
  • Medium Business
  • Large Enterprise
Duration13 Weeks (01/25/2022 - 04/28/2022)
LocationN/A
Company Time Commitment1 Hour per week of mentoring, answering key questions, and providing access to helpful resources
Project Count2 Companies (1 Project per Company)

Projects

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